naked conversations

As part of the experience, we are required to read a book by a techie in Silicon Valley and blog about the book. I read naked conversations by Robert Scoble/Shel Israel. This book focuses on how blogs are changing the way people and businesses communicate with others. A quote from the novel that is quoted from G. W. F. Hegel describes what several of the people we have talked to have emphasized: "Nothing great has been and nothing great can be accomplished without passion." Passion is the key to survival in Silicon Valley and getting ahead. Without a passion, exciting new inventions cannot come to be.

One of many interesting things I found from the work is their list on the Six Pillars of Blogging. It is below with my comments.

Six Pillars of Blogging:
1 Publishable (everyone can publish their material...like I am doing now!)
2 Findable (it is easy to search for a blog or material on a blog...who doesn't love Google?)
3 Social (basically "the blogosphere" is one big conversation)
4 Viral (News spreads much faster over the internet than papers or television)
5 Syndicatable (RSS (Really Simple Syndication) feeds let you know quickly when anything is updated)
6 Linkable (Blogs can link to one another or other info on the web)

There's a brief intro to the book and it has been an interesting work to delve into for an assignment. I would recommend it to people are interested in starting their own blog and don't know where to begin or for people wanting to blog about their company.